New York Times “Advice, How-To & Miscellaneous” Bestseller list, October 20, 2013 What makes a bestseller? What is the “Oprah Effect” on books? I’ve thought about these two questions on repeat through the years—and finally have a set of answers. Let’s start with the bestseller question. What Makes a Bestseller? The War of Art will … Continue reading The Metrics of a Bestseller and the “Oprah Effect”