What Is an Entrepreneur?

My online dictionary says the word comes from the French, entreprende, “to undertake.” It’s related to “enterprise.”

A person who sets up a business or businesses, taking on financial risks in the hope of profit.

Dan Sullivan, the biz guru, defines an entrepreneur as

Someone who has an exceptionally intimate relationship with the 15th of the month.

In other words, payday.

Payday where nobody is going to pay you except yourself.

Payday when YOU are the only one generating income.

We said in last week’s post that if you are an artist, you are an entrepreneur, whether you like it or not. And we all—you and I—need to start thinking like one.

[More to come on this subject in the next weeks!]

DO THE WORK

Steve shows you the predictable Resistance points that every writer hits in a work-in-progress and then shows you how to deal with each one of these sticking points. This book shows you how to keep going with your work.

do the work book banner 1

THE AUTHENTIC SWING

A short book about the writing of a first novel: for Steve, The Legend of Bagger Vance. Having failed with three earlier attempts at novels, here's how Steve finally succeeded.

The-Authentic-Swing

NOBODY WANTS TO READ YOUR SH*T

Steve shares his "lessons learned" from the trenches of the five different writing careers—advertising, screenwriting, fiction, nonfiction, and self-help. This is tradecraft. An MFA in Writing in 197 pages.

noboybookcover

TURNING PRO

Amateurs have amateur habits. Pros have pro habits. When we turn pro, we give up the comfortable life but we find our power. Steve answers the question, "How do we overcome Resistance?"

Turning-Pro

21 Comments

  1. Muriel Palmer-Rhea on June 25, 2025 at 2:31 am

    O.K., but I’m in an endless loop of investment, and the only payday is my satisfaction of how the endeavor is progressing, the learning curve which to me has been difficult but awesome. My particular satisfaction is allied to What I am learning. My husband has a PhD, My new friend is working on a Master’s. These are 4-6 year monitored programs with a Graduation in sight. Mine has been going on for 50 years so far with no end in sight, which is the way I have always wanted it or I wouldn’t be hauling out new things to learn with some regularity. Payday is the day I pay my Visa for the new instruments, books, supplies ( strings etc.). No expectations for an ROI, If one comes, YAY!

  2. Tolis on June 25, 2025 at 2:41 am

    Thank you very much dear Steve.

    If we don’t get payd, we get in trouble.

    Let me put forward the idea behind this idea:

    If we can’t survive, we are in great trouble.

    Let me give the essence of this idea:

    Survival. Quality.

    It can go further: if survival and quality are in trouble, the ability to create art is also in trouble.

    But let me refute this idea also:

    Socrates, Diogenes, Ghandhi I think, etc. created art, the highest form of art, while being poor. They created a revolution.

    So, let’s undertake. And make entrepreneurship an even better procedure and goal.

    • Kathy on June 25, 2025 at 7:21 am

      Tolis,

      I’m assuming it’s ok to read between the lines. Or maybe I’m taking a liberty outside of that, but…

      There’s this elephant in the room and I cannot catch my breath because of it.

      • Tolis on June 25, 2025 at 3:04 pm

        My dear Kathy, I am not sure about what you meant! If you can, make it more clear for me <3

  3. Jackie on June 25, 2025 at 3:56 am

    This subject gives me much to think about each week.

  4. Stephen S. Power on June 25, 2025 at 7:06 am

    When you’re writing your book, you are an author. When you are selling your book, though, to an agent, then a publisher, then the public, you have to stop thinking of yourself as an author and start thinking of yourself as a businessperson who is starting a new business that is the book.

  5. Brad Graft on June 25, 2025 at 8:45 am

    So true, Stephen…
    Lotta blog radio silence on this round of posts.

    Why? For many of us marketing ourselves is the greatest form of resistance we face. As Steve once said, “The marketing is the bitch of it..”

    I’ve spent 40 years successfully marketing our businesses with zero discomfort or drama. But as soon as I take steps to market myself/my books, I lock up and shut down. I know I’m not the only one…

    We all have different reasons why. Mine: the Marine Corps. One of the “leadership traits” drilled into our heads was “unselfishness.” In my tiny mind, publicizing my own work is selfish glory seek. I need to get over this.

    Steve’s comment in the first post of the series rings true: “Nothing is more dispiriting than to launch a work of our best and truest art into the world and have it vanish without a trace.”

    My heartfelt best to all here who share this struggle. Let’s beat this demon version of resistance…

    • Maureen Anderson on June 25, 2025 at 10:05 am

      Well, this is interesting! I assumed the relative lack of comments — aside from one or two bursts or batches or whatever — was something glitchy on Steve’s end.

  6. Jackie on June 25, 2025 at 10:08 am

    I’ve been spending time with this dilemma. I think for me, beside the time crunch factor, is that marketing my work feels like all those years in retail where I hawked cheap crop to the public. Though I know our collective art, literature, music, etc. has way more value, it’s been hard to reconcile the same basic process. Something Lin Keeling said a few weeks ago has stuck with me about helping others see the value you have to SHARE. This may be a better way to look at it. At least for me. Appreciate this place to think outloud.

  7. Brad Graft on June 25, 2025 at 10:20 am

    Amen, Jackie… Share…

    Here’s a great SP post from a few years back on topic that you might recall:
    https://stevenpressfield.com/2021/03/are-you-too-scared-to-sell-yourself/

    This one line of his really hit home:
    “For me, it’s about fidelity to the book and, especially, to the characters.”

    Further, maybe it’s also about fidelity to the Muse. Could it be we flip the middle finger at the Muse when we wimp out and go silent when it’s time to market? She deserves better than that..

    Semper Fi..

    • Steven Pressfield on June 25, 2025 at 10:49 am

      Amen, brother!

    • Jackie on June 25, 2025 at 11:58 am

      I see that. Sometimes suck it up. Find what works. And be true to the work.

  8. FERNANDO BERDI on June 25, 2025 at 11:54 am

    PENSO QUE PARA NÓS ARTISTAS É O EQUIVALENTE AO ESPÍRITO DO AGRICULTOR, QUE NÃO RARO, PLANTA FEIJÕES NO PÓ.

  9. Chuck DeBettignies on June 25, 2025 at 12:36 pm

    When we create as an entrepreneur/artist, we’re trying to do good in the world, connect people with something that is truly of value to them. If we don’t communicate what we have, it’s like someone who has a restaurant, where hungry people are passing by, and we don’t let them know we have the food they’re looking for. It’s a type of moral failing!

    I hadn’t thought of it as a type of Resistance. But it really is, isn’t it?

    • Jackie on June 25, 2025 at 1:22 pm

      Chuck, I like the way you look at it. Food for thought. Pun intented. And it is resistance.

  10. Jackie on June 25, 2025 at 1:20 pm

    Chuck, I like the way you look at it. Food for thought. Pun intented.

    • Jackie on June 25, 2025 at 1:24 pm

      Sorry, for the double comment. In the mountains. Sketchy internet and new phone. Lol.

    • Chuck DeBettignies on June 27, 2025 at 12:25 pm

      Thank you Jackie . . .

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    Say goodbye to multiple logins — with SSO, one ID connects you to all government services in one place.

  12. Sarah Li on July 1, 2025 at 8:01 pm

    This is a great explanation of what it means to be an entrepreneur. It’s definitely a different mindset, especially when you’re used to a regular paycheck. It’s like you’re constantly in a sprunki phase, figuring things out and adapting.

  13. henryoliver on July 9, 2025 at 5:51 am

    Everyone loves best bbq rub for pulled pork, right? Bacon, ribs, chops. Of course we do. We’re Canadian! And you don’t get much more Canadian than hog-meat marinated in maple sugar, combined with demerara sugar and a kickass blend of spices. Pro tip; if you want to fly your freak flag high, try pan-frying it on high heat to caramelize the sugar. Go hog-wild, your friends will thank you! Ingredients: 100% Pure Canadian Maple Sugar, Garlic, Demerara Sugar, Kosher Salt, Onion, Smoked Paprika, Cinnamon, Spices.

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