Steven Pressfield Blog
Becoming Our Own Editors
Last Wednesday’s post ended with this: The writer these days has to be her own editor. It’s tough, but true. You and I have to learn the craft, whether we want to or not. Writers today have to be their own editors because it’s so hard to find a real editor, meaning someone who understands story structure and can help the writer whip her work into ready-for-prime-time shape. The breed has become extinct, alas, at most publishing houses (or those who carry the title of editor and have the chops are so busy with material acquisition, marketing, and internal politics…
Does Somebody Know Something?
Continuing on last Wednesday’s subject of Nobody Knows Nothing: Somebody has to know something. We can’t all be flying blind. It’s unacceptable for us to throw up our hands on the topic of our art and our livelihood. But who is that someone? In the book biz, that individual is called an editor. “Editor” is probably the least understood profession on the planet, short of “movie producer.” No one knows what an editor does. Does she spell-check your manuscript? Organize your book tour? Is it her job to get you on Oprah? Make sure that your book gets reviewed by…
What the Dog Saw: Pitching and Receiving
I’ve been on the pitching and receiving end of books and films, as a publicist sharing information and as an editor and/or writer receiving and deciding what to do with that information. Personal value is the common thread. As both a publicist and an editor/writer, you have to find the elements of value. What is of interest on the surface and what is of interest if you dive deeper—and how can they be pulled out? A good example of this process resides in the following from Malcolm Gladwell, on how he finds a story: You don’t start at the top…
Nobody Knows Nothing, Part Two
We were talking last week about how hard it is to evaluate material, particularly your own. How do you tell if your new novel, your start-up, your Cuban-Chinese restaurant is any good? Who can tell you? Whose judgment can you trust? In the literary/movie field, entire industries have evolved to respond to this need. Robert McKee (full disclosure: my friend) has established himself, among others, as the guru of Story Structure. A vocabulary, from Bob and other analysts, has spread through every studio and production company. “Inciting Incident,” “Second Act Turning Point,” “All Is Lost moment” are phrases that every…
Nobody Knows Nothing
I used to work for a big New York ad agency named Ted Bates. The agency was constantly pitching new business. The way it worked was the entire Creative Department, about 150 people, would be assigned to come up with new campaigns for Burger King or Seven-Up or whatever business Bates was going after. You were supposed to put 20% of your time against this, with usually a two-week run-up before the first inside-the-agency meeting. These meetings were called “gang bangs” because everybody took part. They were held in the giant conference room around a table that felt like it…
The Difference Between 14% and 15%
I was talking to a friend at the gym the other day. “How much strength do we all have?” he said. “Think about it: a ninety-five-pound mom can lift a Buick if her baby is underneath it, right? Then why is it so hard for that same woman to lift a 25-pound dumbbell here at the gym on a Tuesday morning?” The answer, my friend said, is that the muscles can but they don’t want to. They resist. They’re afraid of success, afraid of failure, afraid of pain, afraid of the unknown. “What we’re afraid of,” my friend said, “is…
Why #5
Continuing our exploration of why I write this blog and why anyone might read it. Let’s consider a topic we’ve discussed previously in this space: the idea of personal cultures. We’re all familiar with the idea of institutional cultures. Apple has a culture. The New York Yankees have a culture. The Marine Corps has a culture. You and I have one too. We might not realize it. We might not be aware of it. But each morning when we wake up, a pattern of thought boots itself up in our minds. This pattern is habitual. It has evolved within us…
Learning from the Airline Industry
Before computers stepped in, if you wanted to find a book in your library, you walked over to a shelf of drawers (or a few walls of drawers depending on the size of your library), scanned the labels on the outside of each drawer, opened the drawer that corresponded with the author or title for which you were searching, and then flipped through the cards until you found the title. It took going through this process to find out if a specific book was available in your library. If the card wasn’t there, either the book wasn’t available, or (as…
“The Office is Closed”
This blog can get kinda hardcore at times, I know. The posts can seem relentlessly insistent on hard work, self-discipline, and so forth. Today let’s talk about the other side. Let’s talk about when the writing day is over. I’m a big believer in “the office is closed.” What I mean is that, when the day’s work is done, I turn the switch off completely. I close the factory door and get the hell out of Dodge. This is not laziness or exasperation or fatigue. It’s a conscious, goal-oriented decision based upon a very specific conception of reality. In this…
The Sphere of Self-Reinforcement
The last two Wednesday posts, Process and Spot and The Game of Numbers, have been about the mental game of writing. Specifically, they’ve been about self-reinforcement. This is a subject they don’t teach at Harvard. What exactly is self-reinforcement? It’s not just patting yourself on the back or telling yourself, “Good work, kemo sabe” (one of my own favorite me-to-me phrases). In the two examples above, we’re talking about self-reinforcement for actions we’ve taken that have not produced results and that may not for a long time to come. This, of course, is the most important kind of self-reinforcement. It’s self-reinforcement…
DO THE WORK
Steve shows you the predictable Resistance points that every writer hits in a work-in-progress and then shows you how to deal with each one of these sticking points. This book shows you how to keep going with your work.
NOBODY WANTS TO READ YOUR SH*T
Steve shares his "lessons learned" from the trenches of the five different writing careers— advertising, screenwriting, fiction, nonfiction, and self-help. This is tradecraft. An MFA in Writing in 197 pages.
THE WAR OF ART
Read this one first.
It identifies the enemy—what I call Resistance with a capital “R,” i.e. fear, self-doubt, procrastination, perfectionism, all the forms of self-sabotage—that stop us from doing our work and realizing our dreams.
Start here.
Everything else proceeds from this.
TURNING PRO
Amateurs have amateur habits. Pros have pro habits. When we turn pro, we give up the comfortable life but we find our power. Steve answers the question, "How do we overcome Resistance?"
THE AUTHENTIC SWING
A short book about the writing of a first novel: for Steve, The Legend of Bagger Vance. Having failed with three earlier attempts at novels, here's how Steve finally succeeded.
DO THE WORK
Steve shows you the predictable Resistance points that every writer hits in a work-in-progress and then shows you how to deal with each one of these sticking points. This book shows you how to keep going with your work.